Senior Global Media Executive. 20+ years in Advertising/Media with experience at in-house brands, and under some of the world’s largest agency conglomerates (WPP, Dentsu Aegis and Omnicom). Knowledgeable across most industries under all different types of KPIs. I’ve developed and overseen successful fully integrated global media strategies, and provided actionable campaign insights for clients in Technology, Finance, B2B, Retail, eCommerce, Non-Profit, Consumer Electronics, CPG and Automotive industries.
Specialties: Development, execution, maintenance & analysis of online and offline marketing plans and strategies.
Experience working in both online and offline media including Print, Analytics, Broadcast TV and Radio, Display, Mobile, Social, Podcasts, CTV, OOH, Search and Events.
Experience includes working with: Poly (formerly Polycom and Plantronics), Intercom, Tricentis, Alteryx, Avast, AVG, Hitachi Vantara, Fastly, Mendocino Tourism, e.l.f. Cosmetics, Microsoft, Ryder Logistics, The Salt Institute, Aston Martin, Sagicor, Clorox (Pine-sol, Liquid-Plumr, Clorox2 and Green Works), Armored Auto Group (STP and Armor-All), Ross Dress for Less, Consumer Healthcare Products Association/Partnership for Drugfree.org, eBay, BlackRock, Barclays Global Investors, Advanced Micro Device, Land Rover, Pacific Gas & Electric, Palm, IKEA.
Bay Area Advertising Relief Committee Board Member - Jan 2020 - present
Ad:Tech Speaker April 2010 and April 2008.
SFBIG Executive Board - 2010-2019
Recognized in 2014 by iMedia as one of the "Biggest Marketing Hires of 2013"
Invited by: Taís Conceicao
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Day | Followers | Gain | % Gain |
---|---|---|---|
March 07, 2024 | 156 | +1 | +0.7% |
March 23, 2023 | 155 | 0 | 0.0% |
October 26, 2022 | 155 | -1 | -0.7% |
March 27, 2022 | 156 | -1 | -0.7% |
January 28, 2022 | 157 | +2 | +1.3% |
December 21, 2021 | 155 | +2 | +1.4% |
November 13, 2021 | 153 | +1 | +0.7% |
October 06, 2021 | 152 | +4 | +2.8% |
August 23, 2021 | 148 | +6 | +4.3% |