Fashion Consumer Behaviour Academic | Researcher | Consultant
www.drsamlynch.co.uk
Founder @ Work Smarter*
Founder @ FS* | Fashion Smart
🎤 Clubhouse Room Host 🤔 Work Smarter*
Work Smarter* is the the series for Academics who want leverage their personal brand and productivity in Higher Ed. Enjoy a career with a little more ease and a lot less struggle. You don’t need more time you just need to work smarter
**next clubhouse room 20 March 4pm UK time**
👩🏫 Academia
- Head of Department for fashion, consumer behaviour and marketing related programmes.
- Teaching consumer behaviour, customer decision making journey and omnichannel fashion retailing
- Helping you to Work Smarter* in academia with my workshop and coaching series: personal branding, productivity, career development & progression. Download my free personal branding guide
💡Research
Consumer behaviour is my game: customer decision making | customer journey | omnichannel fashion, beauty and airport retail
🙋♀️ Consultancy:
Founder @ Fashion Smart* a consultancy dedicated to retail and consumer behaviour projects. Marketer with 15+ years experience & consumer behaviour researcher supporting marketing agencies, businesses and independent professionals - customer journey & decision making behaviour.
📚 Publications
Find me on Google Scholar
Examining the Omnichannel Customer Journey for Fashion Retail
Fashion Retailing: Past, Present & Future
Not your average academic 😎
Invited by: Alisa Anderson
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October 10, 2023 | 50 | +2 | +4.2% |
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December 23, 2021 | 48 | +1 | +2.2% |
October 07, 2021 | 47 | +3 | +6.9% |