Bryan Wright on Clubhouse

Bio

I’m a founding director of a brand clarity and growth business called Yellowyoyo (yellowyoyo.co.uk). I have over 40 years of international experience working with brands in all commercial sectors across all of the design disciplines offered by Yellowyoyo.

To be honest I’ve a complete obsession with customer behaviour and the ways and means to influence that behaviour.

In the UK I’ve run retail projects for The Conran Shop, Debenhams, Dixons, Habitat, IKEA, Next, PC World, Travis Perkins, Virgin, WH Smith, Whitbread and Wickes and helped develop shopping centres such as Bluewater, Eldon Gardens, Grafton Centre, Nieuwe Passage in Holland and Princes Square.

Abroad I’ve worked with Ahold, MAB and Canon in Holland, IKEA in Sweden and The Conran Shop and TIMA in the USA. With my Yoyo team I’ve created office interiors and showrooms for TIMA, World Aluminium, Arise News, Canon UK, Canon Europe, Sharp Electronics, Accenture and ICL.

I pioneered the use of interactive media in the UK with Argos, Boots, BHS, Coutts Bank, Marks & Spencer, Mothercare, Nat West, Thomas Cook and Virgin. I’ve also helped to develop multichannel strategies for Argos, BT, Eurotunnel, Knight Frank and Mailsports.
We are based in Milton Keynes.