Alyssa Calbert on Clubhouse

Bio

Brand/Web Designer from the heart of Kansas. 🌻 + professional dog mom.

I create purposeful visual branding (that has ⭐️⭐️⭐️⭐️⭐️ strategy) for women-owned small businesses.

Three quick tips to make sure your visuals match your bigger story:

1. Less is often more. Think Nike. THE icon of all iconic brands. Simple AF. But the brand is *chef kiss* PERFECT.

2. What you want, might not be what your business needs. Ponder that one. I hear it all the time, "I'm my ideal client." But what if you're not. Look at your client-base. Is your brand speaking to THEM?

3. Your visuals should help solve your problems. This is where marketing, communication, design AND something called "design thinking" combine. I'll touch more on that in the future.