AdTech Startups on Clubhouse

Description

Advertising has always been the key tool to increase your product popularity, and this business has long remained unchanged. With the advent of digital era in the 2000s, advertising had to adjust to a new market with Internet with the help of web app development and transform into what it’s called now the Advertising Technology (AdTech). It is a specific set of techniques and methods to boost your products through digital media to a right person at the right time. As a completely new digital market appeared, advertising had to change rapidly to attract people’s attention not only offline but online as well.

Such extremely fast growth of advertising technologies has led to appearance of new professions and companies that help people find great developers for advertising platforms. Advertising technologies enable the automatic buying and selling of ads and cover various demand-side platforms, ad networks, data management platforms. AdTech also deals with exchanging of digital spaces that are sold by publishers.