Koen van Dijck on Clubhouse

Bio

Retail & Loyalty Expert.
After 2 degrees (in Commercial Economics and International Bussiness Administration) I have always been active in the international retail industry; mainly grocery retail. Lived and worked for 8 years in Spain, I also speak 4 other languages.

As an expert in retail and loyalty I am proud of my innovations: WaldonLake (a business simulation - https://www.brandloyalty.com/en/its-not-a-game-its-a-battle ); StorePal (https://www.brandloyalty.com/en/optimising-in-store-execution-with-storepal) and my latest global patent pending project: Standi (https://www.brandloyalty.com/standi/).

I prepare BrandLoyalty’s monthly newsletter Things we see in retail and loyalty (https://www.brandloyalty.com/en/thinking-outside-the-box).

Within BrandLoyalty I have been as part of project teams responsible for the content of internal and external events, such as Retail Loyalty Congresses and Corporate Meetings.

In Spain I have been responsible for developing a complete new commercial format and opened 5 stores. Have also been involved in the mergers & acquisitions.

Next to be passionate about the food retail industry, sharing knowledge is important to me.
In my current role as Manager Corporate Marketing & Communications, these passions come to live.