Patrícia Weiss on Clubhouse

Bio

Head of Branded Entertainment & Content, Brand Storytelling, Purpose & Culture at ASAS.br.com;
Chairwoman Branded Content Marketing Association (BCMA South America chapter);
Advisory Board Member and invited lecturer of Branded Entertainment & Content, Brand Storytelling & Purpose at IED Masterbrand Communication School in Milan, Italy;
Advisory Board Council Member of Women In Marketing Org UK, England.

Creator, Coordinator and Lecturer of the first Bootcamp of Branded Entertainment & Content of Miami Ad School. International speaker and Branded Entertainment & Content Masterclass teacher across many countries like France, US, Italy, Mexico, Latin America region;
Curator and Creator of the First Branded Content and Brand Storytelling Post Graduation in Brazil, at University Senac, launched in 2016;
A Branded Content & Entertainment judge of the following international Festivals: Cannes Lions, CLIO Awards, London Awards - LIA, Brand Film Festival NYC (by Campaign), The Drum Content Awards in London, Lisbon Ad Festival, FIAP Festival, A-List Hollywood Awards 2017/19, Dubai Lynx (Cannes Lions Group), at Cristal Festival in France and also a member of their Branded Entertainment Academy and speaker, at BE Awards in Australia for two years, at Festival of Media Latin America in Miami, and Effie Awards.

With 34 years on the Marketing and Advertising business, worked at McDonald’s, Citibank and at the main Ad agencies such as Ogilvy, Africa, DM9DDB, McCann Erickson and Leo Burnett as the SVP Head of Planning & Integrated Experiences Latin America and Co-founded the British M&C Saatchi agency in Brazil.