Melissa Giles on Clubhouse

Bio

🇻🇪🇬🇧Founder Culture Strategy Group + Soulfrito Music Festival + Latina 100 - Culture Strategy | Brand + Multicultural Marketing | Live Events

Miami | NYC

15+ years in entertainment marketing & live events targeting the influential, trendsetting and urban skewing Multi-Cultural markets; My expertise is in culture marketing and strategy. Helping brands' engage audiences via key cultural movements.

I have worked with a variety of businesses and clients: Verizon Wireless, Time, Inc., Essence Festival, Diageo, Beam Suntory, Smirnoff, Jack Daniels, Hennessy, Bud Light, Heineken, Corona, McDonalds, Def Jam, AARP, Lionsgate Films, EBONY Media, Spotify, Nacional Global Media, Nationwide, Lexus, Hilton, GMAC, Pontiac, Chevy, Toyota Scion, Coca-Cola, Ford, AT&T, State Farm, P&G, Netflix, Hersheys, Univision, Walgreens, United Air Airlines, Best Buy, CNN, HLN, Chick-fil-a, Tastemade, Burger King, Target, Def Jam Records, Loud Records, Presidente Imported Beer, Red Bull, NFL, Jarritos, US Army, AOL and Reebok to name a few.

Founder of Soulfrito Music Festival, the Nation's first and largest Urban Latin music festival for the U.S. Latino Youth Market.

Features in Miami Herald’s Business Monday, Ad Age Magazine, Billboard and Hispanic Business, NBC and Forbes.



CSG: https://www.culturestrategygroup.com

Soulfrito: https://www.soulfrito.com

Latina 100: https://www.latina100.com