marleen beevers on Clubhouse

Bio

🦄The Fashion Psychologist:
the fashion consultancy agency creating a-WEAR-ness and the longevity of personal style

💃🏻 me: creator, founder, consultant,
jackie of all trades, matchmaker of beauty and love, lifelong go-getter

♥️ my mission: changing how the world thinks about fashion starts with a mindshift: self-awareness enables to make conscious, intentional and sustainable choices.
That’s how a holistic match between your personality and your clothing style thrives!

⚗️my product: a psychological personalization tool, connecting the dots between the clothes’ physical characteristics and their users’ personality type

💡how it works: by asking the right questions the recommendation models are defined and refined (taxonomic improvement) for optimal style combinations of each personality-type

🌎who are my clients: fash tech platforms and e-tailers, fashion designers, fash brands and retailers

🎯why do they want it:
-attracts new and existing client profiles looking for self-realization and fun
-serves as the ultimate customer-centric marketing tool
-creates consumers loyalty through recognition
-enables targeted designing and production
-ensures lower sales stock
-provides the possibility of a high-low mix of brands sale

🌟why do consumers want it:
-increases shopping fun in the privacy of home
-boosts natural self-confidence
-achieves an inside-out balanced clothing style.... they own it!