Lukas Eleuw on Clubhouse

Bio

KNOWLEDGE BY ROOTS, has become a collector's item at the scheepvaartmuseum in Amsterdam. The first streetwear brand in the Netherlands that has become a collector's item in a museum.

My name is Lukas Eleuw. I started my own brand (clothing brand) called KNOWLEDGE BY ROOTS (KBR). The first edition is 1621. 1621 tells the story of the VOC and WIC exactly 400 years ago last year. What happened then? Where are we now as a society? And how do we see the future? Knowledge By Roots stands for Awareness, Community building and sharing Knowledge . When you wear Knowledge By Roots brand, it's about your story. What is your knowledge and background? Who are you? What do you stand for and how do you see your future? You wear KBR because you are aware of the brand; because the brand is you!

About Us

A clothingbrand developed to share your story.

My story began years ago with a degree in fashion. The idea to start a brand with a deeper meaning has been on my mind for years.

A brand that encourages you to know where you came from and where you stand now.

I always dreamed about creating a brand that would make a difference. A brand that invites everyone to connect and build a community. A brand that inspires you to tell your story.

On my journey I gained knowledge by connecting with people who shared their wisdom with me. Hearing their stories made me who I am today.

This brand is different then other brands.
It is a brand for you to be yourself

So my question for you is..
What is your story? And would you share it with others on a globalscale.

KNOWLEDGE BY ROOTS

Check my instagram ! The video link off the story Behind the brand is in my bio

‭‭‬ https://youtu.be/iRThyrqctEs ‭