Dionne Laslo-Baker on Clubhouse

Bio

Founder and CEO of DeeBee’s Organics. I am a PhD Medical Scientist and mom to two inspiring young people.
DeeBee’s Organics’ mission is to help families make ‘conscious’ snacking really fun. I am trained as a PhD medical researcher in the field of maternal-fetal toxicology, my doctorate focused on the effects of exposure to chemicals during pregnancy on fetal development. I then studied the impact of environmental toxins - especially in the food chain - on child health.

Using roundtable innovation to create joyful treats without compromise, DeeBee’s believes in the science behind organics and the vital importance of real, nourishing foods.

DeeBee’s Organics makes clean-label & utterly delicious takes on your favourite nostalgic treats. Our flagship 'SuperFruit Freezie' took North America by storm when it hit the market in 2018 and is now the leading natural freezer pop in North America. DeeBee's mission is to create consciously made treats that spark joy. From the fruit we source to the farmers we work with to the way we treat our staff, DeeBee’s believes that care and accountability in business creates meaningful impact. We are female-founded and led, always certified organic, and both a certified Women-Owned Business and a 'B-Corp'.

DeeBee’s DreamLauncher Program

I have looked at DeeBee’s as more than a business, I knew that it had to have meaning, it had to make my soul sing and mean something to my heart. I believe that each of us have dreams of giving back that are uniquely meaningful to us. And that given the time and resources, most of us would take an opportunity to give back to the world in an impactful way. I saw DeeBee’s as an opportunity to set in motion what has now become our DreamLauncher Program. The Program is an employee-driven initiative that weaves our team’s ‘dreams of giving’ into the fabric of who we are.

DeeBee’s Organics' DreamLauncher program fosters ongoing employee-led charitable initiatives with donation matching, annual paid time for volunteering, and through designated charitable contributions linked to our employee stock option program.