Craig Wood on Clubhouse

Bio

Founder / Brand Strategy Consultant
Mister TEA
Tenacity. Empathy. Agility.

My broad experience fuels fresh perspectives.
Here to learn, connect and share knowledge.

Services

Brand strategy - brand positioning, brand naming, employer branding, brand narrative, brand definition, brand values, brand personality, brand behaviours

Creative strategy - getting to big ideas that spawn compelling creativity in any comms channel from advertising to experiential

Creative Direction - idea definition and creative development in design and advertising

Brand led business strategy - culture change, brand led product strategy & user experience, pricing

Ex Head of Strategy at DixonBaxi

Experienced in many sectors, providing fresh perspectives; including music, TV, film, property, sport, fashion, neuroscience / pharma, Fintech and so much more.

I work in partnership with great agencies and brands.
Agencies; MultiAdaptor, DixonBaxi, Exposure, H+K Strategies, Bright Signals, Agency Space

Clients include
Mixcloud, FOX TV, DNEG, Sportradar, adidas, Heineken, Huawei, Ericsson, Next EV / NIO, Honda, Chevrolet / Manchester United, Bombay Sapphire, Tiger Beer, Grolsch, Edinburgh Gin, Biogen, British Land, Molson Coors, AB InBev.

Interests:
House music / culture / fashion / blockchain / technology / art