Marco Lucero on Clubhouse

Bio

🌱 Co-Founder of Cuidadores de Destinos.
🌎 Tourism Declares a Climate Emergency.

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What we do 🌱 We empower communities. They dream and design their future through Destinations Management while unleashing the power of imagination.

How we do it 🌱 Facilitating a process that includes every voice in the destination + dreaming, imagining and designing collaboratively KPIs beyond growth.

New metrics defining Tourism success for DMOs:

- Local children playing in public spaces.
- Ambient audio that belongs to birdsongs.
- People I know by name on my street.
- Residents enjoying their local tourist attractions.
- Meaningful interactions with visitors.

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Why we do it 🌱 We strongly believe in tourism as a means for increasing the well-being of human and non-human nature while promoting a collaborative and holistic “Destination Stewardship” approach for DMOs.

🌱 What if we use tourism as a tool to make a kinder, fairer and better world for all?

📍Occupying space in Chile.