Arpiné Ayvazyan on Clubhouse

Bio

👩🏻‍🎓Behavioral Scientist (MSc), Brand Strategist and Graphic Designer📍Hamburg
🚀 Mission: combine science and design to create products for better human experience
💼 Founder Studio414
📩 [email protected]
Languages 🇺🇸🇩🇪🇷🇺🇦🇲

Things you can ask me 👩🏻‍🎓
❓What startups should know about their consumers before creating a brand
❓What Clubhouse and Supreme have in common
❓How branding works and what is a successful brand strategy
❓Why you can’t avoid product design even if you don’t design anything
❓Who books the last room on Booking.com
❓Why Social Proof is key for your product success and how Amazon does it
❓Is there a difference between a logo and a brand

Book recommendations on Behavioral Economics 📚
📓Thinking fast and slow by D. Kahneman
📓Misbehaving by R. Thaler, L. J. Ganser
📓Predictably Irrational by D. Ariely
📓Nudge by R. Thaler